Kaws, artist, entrepreneur and Hypebeast Patron Saint have a new addition to his resume: Uniqlo’s first-ever artist-in-residence. Starting immediately, he will be responsible for expanding the “all art” philosophy of Japanese companies, according to the apparel company.
More specifically, Kaws (aka Brian Donnelly) will curate art events in its global stores and work with the brand’s various museum partners, including the New York Museum of Modern Art, Tate Modern, The Louvre and the Boston Museum of Fine Arts. Fans of the brand will point out that in recent years, Uniqlo products have introduced famous artworks in their respective museum collections.
kaws own hybrid companion– A giant version standing in the Brooklyn Museum Hall – is no stranger to selling your own merchandise. The artist has worked with Uniqlo since 2016, and since then Companion has appeared on Uniqlo costumes. However, it is not clear if companion It will appear in the artist’s first series and is scheduled for fall and winter 2025.
“I’m excited to take the next step with my long-term partner Uniqlo to become the brand’s first residency artist,” Kaws said in a statement. He continued: “In this role, I hope to use the art world and global creatives to curate the next generation of Uniqlo collaborators.”
John C Jay, Global Creative President of Uniqlo, retail fast retail, added: “In our ever-evolving world, art is now more important than ever. [has] To redefine the clothing industry through lifespan. As the artist we live in, Kaws will help Uniqlo expand its involvement in global art and creativity for all. ”
