Education and Jobs

Employer branding: why is it important?

By Jeff Altman, Big Game Hunter

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Why is employer branding important to you?

Bold? No, super bold!

Statistics show that companies with a strong employer brand attract higher quality talent and more of the talent they want than those without a strong employer brand. Why is this important? Well, even in tough times, you want to hire the right people and don’t want turnover. From an employee’s perspective, and from a candidate’s perspective, your brand has a huge impact on how they view you and whether they’ll join.

If you don’t have a brand strategy, if you don’t have an image in the market, you are invisible. Basically, you’re hiring “slackers” to do the work, which makes things more difficult, even in a recession, when you want to attract and retain talent.

There’s more on my website, TheBigGameHunter.us. Go out there and explore.

Group Interview: Ways to Answer Questions

About Big Game Hunter Jeff Altman

People hire “Big Game Hunter” Jeff Altman to provide no-nonsense job coaching and career advice around the world because he makes your job search and career success easier.

You can find useful information and job search guidance to help you find a job at ⁠⁠Job Hunting.Community⁠⁠ Wherever you listen to podcasts, subscribe to No BS Job Search Advice Radio, the OG of job search podcasts with over 3,000 shows

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Schedule a discovery call to discuss one-on-one or group coaching with me during your job search: ⁠www.TheBigGameHunter.us.

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